Columbia personal injury lawyer Bert Louthian said his redesigned website, https://www.louthianlaw.com/, caters primarily to user experience.
COLUMBIA, SC, February 17, 2018 /24-7PressRelease/ — Bert Louthian has been practicing law in Columbia, South Carolina, alongside his father, Herb, for over three decades. He said that one of the most consistent challenges facing injured people is how overwhelming filing a claim can feel.
Louthian has recently launched a redesigned website to make taking that first step of filing a claim a little bit easier for someone who has been injured.
“We are incredibly excited to launch this new site,” Louthian said. “Every decision made in this process was done with the user in mind. There should be as few barriers between potential clients and attorneys as possible, and we believe our website makes it easier for visitors to reach our firm and learn more about the services we offer.”
His firm said that optimizing the site for user experience meant incorporating a streamlined, multi-level navigation system, making it quicker for visitors to identify related information. Key features of the new design also include mobile compatibility, speed and SSL security.
Louthian said it was important for him to be able to assure visitors that any information submitted for a free consultation request was secure. He also stressed that making the firm accessible to all platforms was a big priority.
“We want people to be able to find the site easily,” Louthian said. “This means making search engine optimization and a mobile-friendly design front and center. Most importantly, we wanted to make sure that we offer visitors every possible form of engagement with our firm.”
To accommodate engagement, the firm said the website offers phone, email, chat and online forms. The design of the new website was based on research of pre-existing user behavior and engagement data to identify opportunities for improvement. These metrics allowed the website to incorporate an innovative approach that best serves visitors’ needs.
“In our practice, we have always believed that the client comes first,” Louthian said. “It was vital that our website reflected this value.”
Louthian said that visitors can see the newly designed website by visiting https://www.louthianlaw.com/.
About the Louthian Law Firm:
Bert Louthian practices law in Columbia, South Carolina. He and his father, Herb, provide representation to those who have been injured due to someone else’s negligence. Learn more about Louthian Law Firm P.A. by visiting its new site https://www.louthianlaw.com/.
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